BARC Asia
IDBI CAPITAL
Brand Advertising Research & Consulting Pvt. Ltd. (BARC) is a research-based consultancy leveraging an array of services to global brands with expertise in crafting branding solutions and analysis of brand equity, marketing campaigns, market research, product development and content marketing, with a blend of innovation for growth in various industries.
IDBI Capital is a wholly owned subsidiary of IDBI Bank Limited. IDBI Capital is a fully integrated financial services provider and has been offering an array of Financial Services since the year 1993. IDBI Capital has a strong team of over 300 Professionals & a wide spread branch network.
BLAZE TO BRILLIANCE
IDBI Capital has been adjudged the Best Investment Banking & Securities Services Company, India, 2017. It is Promoted by IDBI Bank ltd which is today one of India's largest commercial Banks. For over 55 years, IDBI Bank has essayed a key nation-building role, first as the apex Development Financial Institution (DFI) in the realm of industry and thereafter as a full-service commercial Bank. As a DFI, the erstwhile IDBI stretched its canvas beyond mere project financing to cover an array of services that contributed towards balanced geographical spread of industries, development of identified backward areas, emergence of a new spirit of enterprise and evolution of a deep and vibrant capital market.
BRAND QUOTIENT
IDBI Capital offers a bouquet of Financial Services ranging from Investment Banking, Capital Market Products, Private Equity, Corporate Advisory, Mergers & Acquisitions, Project Appraisals & Debt Syndication, Institutional & Retail Stock Broking, Distribution of Financial Products, Portfolio Management and Equity Research. It has a strong team of over 300 Professionals & a wide spread branch network. Consistencies, Integrity, Reliability, Innovation, and Affordability are the core values that drive the brand.
LEADING EDGE
It is one of the most accepted Public Sector Brands in Financial Services. IDBI Capital has a reputation of maintaining consistency in services, formulating effective strategies for its clients, devising solutions and successfully managing end results. IDBI Capital enjoys good relations with public sector banks and public sector enterprises and has tie ups with eight leading banks for provision of broking services and has more than 23000 client touch points. The brand is identified with long term continuity, reliability and consistency, customer engagement, speed and accuracy of transactions.
TRENDSETTING
The brand is focused on providing continuously improving investment advice and investment facilities through multiple modes that the clients may find easy to use and keep up with the changing technology so as to use innovation to improve reach and ease of connecting to clients. Going forward, their focus will be on being in the digital space for provision of services and ensuring client convenience. They are also in the process of developing a digital solution to manage the relationships with their customers, account opening through digitized supporting documents.
BRAND COMMITMENT
With the aim to be the most preferred calling points for all business lines by working together as a customer centric team. It maintains transparency, integrity and responsibility that will drives them towards their vision to have an international presence. Services with consistency, Ethics, High level client centricity, high Values, Trustworthiness, Continuity, Empathy, and Adherence to regulations are the key attributes of the brand. They drive their business seamlessly with passion and commitment towards customers by promoting innovation and team work.
BRAND FACT
• It has a PAN India Presence with close to 23000 touch points through various associates.
• It has a strong team of over 300 Professionals & a wide spread branch network.
• It has tie ups with eight leading banks for provision of broking services.
MASTER STROKE
• IDBI Capital has been adjudged the Best Investment Banking & Securities Services Company, India, 2017.
• One of the first users of direct marketing in financial services.