BARC Asia​

Garnier Hair Colour

Brand Advertising Research & Consulting Pvt. Ltd. (BARC) is a research-based consultancy leveraging an array of services to global brands with expertise in crafting branding solutions and analysis of brand equity, marketing campaigns, market research, product development and content marketing, with a blend of innovation for growth in various industries.

The second largest brand Garnier of the L’Oreal group was founded by French pharmacist Alfred Armour Garnier. Their hair colour is top notch for both men and women.

Blaze to Brilliance:
Garnier Hair Colour caters to mass market and provides hair colour in the comforts of your abode avoiding salon appointments in. With high quality maintenance they are also pocket friendly. They provide advanced solution to cover the resistant gray hair with continuous innovations and research.

Brand Quotient:
They currently sell to more than 120 countries. They have a large number of variants like Natural Colors and Natural Blacks suiting the requirements of the consumers, each providing nourishment quotient. They strive to deliver long lasting relationship with their consumers by providing long lasting hair colours.

Trend Setting:
Their Natural Blacks are shades for consumers who prefer having natural hair color like black, deep brown, burgundy giving 100% grey coverage with an application time of 15 minutes lasting for 6 weeks. The Color Naturals nourishes the hair with shade of choice flaunting any hairstyle with shiny, silky healthy hair.

Leading Edge:
Enriched with almond oil, black tea extracts, olive oil and coconut oil as per the variant conditions your hair with a professional salon finish. Aligning with digitalization they provide the shade chart on their website. Women vouch for the deep brown shade.

Brand Commitments:
Along with the aesthetics they stand to their belief of “Nourished hair means Better Color”. They are active on social media platforms. They recently posted about the Natural Color with the 10 year challenge.

Brand facts:
They recommend a patch test for hair colour to ensure safety and precautions for allergies of consumers.

Master Stroke:

They engage with customers on Facebook and Twitter with Disha Patani showcasing products with trending topics and seasons.