BARC Asia
MALAGOS
Brand Advertising Research & Consulting Pvt. Ltd. (BARC) is a research-based consultancy leveraging an array of services to global brands with expertise in crafting branding solutions and analysis of brand equity, marketing campaigns, market research, product development and content marketing, with a blend of innovation for growth in various industries.
Malagos Agri-Ventures Corporation is a part of family-owned group of businesses which have worked with nature always. The company has been in agriculture for more than three decades now.
TRIUMPH OF CELEBRATION
Malagos has won various citations and awards for its high quality products, taste and cocoa excellence program. Despite, of its own harvest of cacao beans, Malagos source from and work closely with over 90 small farmers in the area.
BRAND QUOTIENT
The Malagos Chocolate Museum was established on March 8, 2017 in Malagos Garden Resort, the first in the country. The entire process of planting, growing, fermentation, drying, sorting, roasting, and production of the chocolate is done on Malagos farm, giving the products more pronounced and distinctive taste.
CUTTING EDGE
Malagos beans are produced from Trinitario (hybrid of Criollo and Forastero), which is considered one of the finest cacao beans in the world. Chocolate specialists know that exceptional chocolate is something that can mark its origins and can be manufactured consistently.
TRAILBLAZING
In 2007, the Mars Cocoa Sustainability Team established the Mars Cocoa Development Center with Puentespina family, from where Malagos team learned to process high-quality beans that they were able to export eventually. In turn they passed on this knowledge to the local farmers.
BRAND COMMITMENT
Malagos ensure that only the high quality and best product will reach to its consumers and make every effort for that consistently. The company aims to maintain a stature for sustainable and ethical farming, for production procedures which adhere to the strict quality standards, and for persistence in maintaining excellence in everything that it does.
BRAND FACT
• In 2012, the company established Malagos Agri-Ventures Corporation and started making premium single-origin cocoa liquor.
• Malagos chocolates are single-origin fine flavor chocolate that is truly tree-to-bar.
MASTER STROKE
• Malagos has been in agriculture for over three decades.
• Malagos chocolates are made from cacao grown at its own farm.