BARC Asia
MALIBAN
Brand Advertising Research & Consulting Pvt. Ltd. (BARC) is a research-based consultancy leveraging an array of services to global brands with expertise in crafting branding solutions and analysis of brand equity, marketing campaigns, market research, product development and content marketing, with a blend of innovation for growth in various industries.
Maliban is one of the forerunner biscuit manufacturers of Sri Lanka, established 60 years ago by the visionary founder, Angulugaha Gamage Hinnyappuhamy.
TRIUMPH OF CELEBRATION
Maliban is an ISO 14001, ISO 9001, and OHSAS 18001 and ISO 22000 certified company. It has won various National Quality Awards on multiple occasions in Sri Lanka. It commenced exporting its products in year 1964; today Maliban products are accepted by consumers in over 35 countries across 5 continents.
BRAND QUOTIENT
Maliban manufactures an array of cookies, crackers and wafers, sold in more than 100,000 stores in Sri Lanka. Its global reach spreads to over 35 countries throughout 5 continents. The company produces 25 million packs of biscuits in its advanced manufacturing facility under the stringent hygienic conditions every month.
CUTTING EDGE
Maliban adhere to the strict quality control processes in all production areas and these have supervened in improving the overall performance of the company. In a very short span of time the unique taste of Maliban products conquered the taste buds of aficionados of confectionary.
TRAILBLAZING
Maliban is known as one of the best biscuit manufacturing companies in Asia. It commenced exporting biscuits in mid-sixties and over the years has been accepted as the quality product in various countries. It also overcame the competition from the arrival of international brands from the early 80’s by sheer product quality and consistency.
BRAND COMMITMENT
Maliban has been contributing to the society for the last five decades by assisting to build and upgrade schools, hospitals, temples and community centers, churches etc. and carried out various projects by helping the needy and poor around the neighborhood as well as throughout the country.
BRAND FACT
• Maliban is an ISO 9001, ISO 14001, ISO 22000 and OHSAS 18001 certified company.
• Maliban produces 25 million packs of biscuits every month.
MASTER STROKE
• Our global reach extends to more than 35 countries across 5 continents.
• Maliban manufactures a range of crackers, cookies and wafers, sold in over 100,000 stores in Sri Lanka.